Cape Cod Clothing
At Cuffy’s of Cape Cod I had the opportunity to Conceptualize, Develop and detail screen prints and embroideries for over 100 styles of clothing and accessories.
Products include but not limited to:
(Sweatshirts, T-Shirts, Outerwear, Dresses, Polos, Sandals, Keychains, Photo Albums & Picture Frames)
Organize, and execute yearly photo-shoots to promote brand awareness and the clothing itself. Photograph incoming new products and retouch/prepare images for e-commerce.Produce print advertising for newspapers and magazines. Develop marketing direction with use of photo-shoot images to relay brand image and maximize appeal.
Design, print and implement store displays and signage in four locations. Develop and construct window displays, in-store graphics, and special event content.
Create and maintain online and social media presence ultimately leading to online and/or store revenue. Plan and execute email marketing campaigns with help of ongoing promotions and new inventory.
Completely re-design and update online store aesthetic and integrate new products as they become available.